Studies conducted by renowned institutes such as the University of St. Gallen (HSG) in Switzerland confirm that sales talks that employ the “pencil seller” method (using pencil and paper) are more successful than is possible using brochures and presentation slides. With the pencil seller method, the seller visualizes products and processes with added customer-specific elements right in front of the customer. All that was missing from this hitherto analog solution was network access to current information, i.e. detailed and constantly up-to-date product specifications, information on prices and conditions, as well as other factors such as stock levels.

This shortcoming is eliminated by the Tablet Seller, which takes the analog pencil seller method into the digital age. teamtischer combines the results of the analog approach with the potential offered by the digital world – in other words using a tablet instead of paper and a stylus instead of a pen. The advantage of this combination is that the digital tablet can draw on boundless additional information in the form of up-to-date data, which is of the utmost importance in this age of breakneck change (especially in the telecommunications and cable network sectors). In modern sales talks, the Tablet Seller allows – to take just one example – a partially prepared sales outline to be used in combination with additional customer-specific factors added directly by hand in the tablet. This results in a far more direct contact with the customer, a more individualized and in-depth discussion which, in the eyes of the customer, is far more needs-oriented and personal.

Advantages for sales management
The Tablet Seller also offers decisive benefits for sales management. The tablets are managed via a central interface in the store, giving an overview of all devices, sales figures, and customer data, thereby allowing smooth reporting. From the company’s perspective, the interface can also be used for accessing the data of all stores, thus allowing it to harness synergies.